By Duane Jethro Culture is on everybody’s lips. Another game at the fan park: Spain vs Switzerland, if I remember correctly. Cold beer in hand, I am engaging in conversation with a middle-aged gentleman about the World Cup vibe. It’s a chilly, grey day and the sparse crowd is quiet, subdued, passively absorbing Spain’s demise. Minutes later, a group of about 10 or so excited Bafana Bafana supporters congregate in my vicinity and start generating some gees. They sing popular local songs in isiXhosa, and blow their vuvuzelas in time to the tune, all the while drawing foreign bystanders into the enticing rhythm.
The scene is priceless and I remark that once people get hold of vuvuzelas they go mad. “Ja, ma wat kan jy doen is os culture”, [Yes, but what can you do, it’s our culture], he replies curtly. “A culture van geraas maak en tekeere gaan?” [A culture of making a noise and showing off], I cheekily quip. “En Party” [And partying], he adds, and we both laugh.
By Duane JethroKe Nako is a Sotho phrase that roughly translates into “it is here” or “it is time”. Playing on this traditional term, the South African Broadcasting Corporation sought to tap into the charged feelings of anticipation and excitement with the prospect of the looming World Cup, with its own slogan, Feel It is Here. On June 11th, 2010, it arrived. The day marked a watershed moment in South Africa’s history, as the nation celebrated the opening of the highly anticipated FIFA 2010 World Cup™, to be staged on home soil. World Cup day, as it may be termed, was not only eagerly anticipated, it was also raucously celebrated.
In our new series on the Football World Cup, Duane Jethro will regularly report from South Africa. Duane is currently doing his PhD research in his home-country, looking at cultural heritage initiatives in the post-apartheid era. The World Cup, with its articulations of a (putative) South African authentic culture, has become an important site of Duane’s investigations. In this first part of the series we’ll reproduce Duane’s report on the festivities in the context of the World Cup’s final draw, in which he discusses an object that has recently become somewhat controversial in the Netherlands: the vuvuzela. What does the vuvuzela stand for and where does it come from?
The FIFA Fan Fest™, a locally organised public festival celebrating the FIFA 2010 World Cup™ final draw, was the watershed event marking South Africa’s official role as host of the 2010 World Cup tournament. Held in Long Street Cape Town, the magnanimous celebration stretched from the Convention Centre on the east, through the heart of the city to its western boundary. Attended by revellers, officials and, celebrities from across the globe, it represented the first major occasion for the local organising committee and the South African public to welcome the global football loving audience to South Africa. Significantly, amongst many nations represented at the event, there seemed to be a large contingent of Dutch supporters present, celebrating the Netherlands’ berth, and indulging in the general festivities.
By Kim KnibbeWhat do a window washer at a cross-roads in a metropole who starts washing your window unasked, an old lady from a village in Africa who visits her son in the big city to ask for financial support, a beggar and a pickpocket have in common? According to the anthropologist James Ferguson, they are all involved in what he calls improvisational distributive labour. Ferguson said this during the seminar The Financial Crisis: views from anthropology, which was held at our department last week.
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